Blocklist Sync API

Sellers gain complete control over what advertisers and categories cannot be displayed on their site.

Block advertisers to avoid channel conflict issues.

The Block List Sync API makes it easy to prevent individual advertisers from showing up and causing channel conflict issues.

Avoid creative that cannot be accepted due to technical or editorial restrictions.

Whether pages cannot accept expandable ads or editorial rules won’t allow page overlays, the Block List Sync API makes it easy to prevent various creative types from being served.

Assure that inappropriate advertiser categories are excluded.

In addition to individual advertiser blocks, the Block List Sync API also allows sellers to prevent advertiser categories from being served. Examples include preventing alcohol ads from being served to underage viewers or blocking travel ads on content promoting direct travel sales.